LAUREN SILVERS & LISA MAREE – GLAMAZON
Back in 2014, peer to peer platforms were on the rise – we were all renting our houses out on Airbnb and jumping in strangers’ cars for a ride home. While this was happening across various sectors, at the time Lauren Silvers and Lisa Maree recognised that in beauty, there was a gap. No tech platform existed in Australia to allow people to book beauty services on-demand. So, they started formulating an idea, seeking funding and building a business…separately. Yes, the two originally started out as competitors! Lisa was creating a booking app for beauty freelancers, while Lauren was doing the same, but with a focus on salons. It wasn’t until an investor introduced them that they decided to join forces and build Glamazon – the Uber of beauty, which allows customers to book stylists on demand, directly to their homes. Since its launch in December 2016, Lauren and Lisa have appeared on Shark Tank, secured over half a million dollars in funding, are dominating the Australia on-demand beauty market and are already looking at international expansion. In this episode of lady-brains we spoke with the Glamazon girls about pairing up with the competition and merging their two businesses, how they walked away from the $250k they landed on Shark Tank, and the ins and outs of navigating the co-founder relationship.
“The most important piece of advice I can give is to know your numbers.”
“With extreme growth, comes more problems.”
“Most of the time, being an entrepreneur is just surviving.”
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