SARA CRAMPTON – THE UNDONE
This chat is with one of the pioneers of the fashion blogging industry in Australia. Sara Crampton is the face of Harper and Harley, a fashion, lifestyle and beauty blog that has captured the attention of women all over the world. From humble beginnings, quitting her job at 21 and uprooting her life to move to Sydney, Sara has managed to grow her Instagram audience to over 560k and her CV reads like the contents of a Vogue magazine – she's partnered with brands like Gucci, YSL, Estee Lauder, Nike, and many more. But Sara isn't just an influencer. In 2016 she made the leap into retail launching The Undone - an online boutique selling a carefully curated line-up of beautiful, minimalist clothing. In this episode of lady-brains, we spoke with Sara in her stunning Surry Hills office, to chat about how she came to be at the forefront of Australia's fashion scene.
“I never wanted to be a flash in a pan. I want longevity. I want to stay around.”
“You have all this money put aside, and all of a sudden, you just see it drop”
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