LISA TEH - CODI AGENCY
ON HOW TO CREATE A KILLER CONTENT STRATEGY TO CUT THROUGH THE NOISE
How do you create a killer content strategy that’s guaranteed to cut through the noise?
Lisa Teh, founder of Codi Agency, beauty brand 101 Lifestyle, and digital publishing platform Couturing, shares why now is a unique opportunity for businesses to capture market share by continuing to invest in digital marketing and content creation.
In this chat we discussed:
How you can continue to serve your client or customer throughout this challenging time
If you’re a service based business, how you can refresh your offer to remain relevant in the market
What is support marketing, and why businesses need to lead with this approach from now on
How to be strategic when creating content, and the ways you can get the most out of each content asset
Why LinkedIn is the most important platform to be on right now, and how you can use it to your advantage to generate business leads
Come and join our Facebook Group, where we share resources and information that will be helpful for you and your business during this time.
THE BITS YOU DON’T WANT TO MISS
“It’s always a challenge when you’re looking after your clients. Sometimes you actually forget about your own business.”
“You can’t control Corona. But what you can control is how you decide to channel your energy.”
“If you’re a founder of a business, you should 100% be using LinkedIn to promote your personal brand.”
Learn more:
Listen via Apple Podcasts
Listen via Spotify
Discover Lisa Teh on LinkedIn
Discover Codi Agency
Discover 101 Lifestyle
Discover Couturing
For more inspiring chats, head to Apple Podcasts or Spotify and listen, subscribe, rate – do all the things!