BEC DONLAN - SWEAT WITH BEC, GO BASIC
How do you recover after losing your life savings? And what effect does this have on your business?
Bec Donlan is a personal trainer and health coach, and is better known as Sweat with Bec. She’s also the founder of Go Basic, a natural healthy snack company. After years of hustling in NYC as a trainer to some of the biggest celebrities and models, Bec suffered a back injury which meant she needed urgent spinal surgery. During her recovery, Bec experienced the power of CBD (the non-intoxicating compound of the cannabis plant) in helping alleviate her pain, and she decided to create a health-snack brand infused with small doses of CBD. It was a smart move, as the CBD industry is one of the most rapidly expanding industries in the United States.
This is a very frank and honest conversation with Bec, where we cover:
Her personal motivations for starting Go Basic
Money pressures and how to navigate them
How spending her life savings on back surgery led her to starting Go Basic
Navigating an unpredictable landscape around CBD-infused products in the USA
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